Tuesday, May 24, 2011

EX3 Week 02 Newspaper MashUp

Few public figures have made an outstanding contribution in terms of consistent, effective leadership but continuing to question and challenge the world. Achieving that status in the public arena is nearly impossible. Secret but strong influence generates mass innovation and success. If an individual wants to spread paradigm-shifting ideas, a booming, influential or iconic individual or company find creative ways to leverage and distribute it.

The strategy has worked all over the world is predominantly driven by a unique ability to penetrate mass culture and reach an audience of millions. In the last 5 years, It has inspired companies such as Amazon.com Inc. and Apple to be part of the massive marketing platform.

Jonathon Ive

Oprah Winfrey

Lady Gaga

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